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Netflix India

Worked on campaigns for Netflix India originals, including Ludo, Mismatched, Tribhanga, Bombay Begums, Ray, Never Have I Ever S2 and Money Heist S5. Conceptualised, scripted and executed everything from thematic AVs and social content to creator-led campaigns. Also created original entertainment videos with Samay Raina and other creators to grow Netflix India's YouTube channel beyond title promotions.